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Careers

Content Lead

workPR & Marcom

Job ID:

Location: Bengaluru

Careers

Content Lead

workPR & Marcom

Job ID:

Location: Bengaluru

Data update as per latest quarterly results. Currently updated as of September 30, 2020 and excludes recently completed Embassy TechVillage Acquisition.

Role Overview

We are looking for an experienced Corporate Communications professional to develop high-quality content for marketing and communications purposes. The position holder will be responsible for creating engaging and compelling content for the client community and for various PR-related requirements in order to raise the company’s brand profile.

Key responsibilities:

  • Develop content for various client communications including presentations, newsletters, events, videos, among others
  • Create informative and engaging content for articles, company reports, social media, thought leadership, and the website
  • Research, conceptualise and collaborate with various teams internally in order to develop original content
  • Ensure all content is accurate, well-researched, and aligned with industry best practices and regulatory guidelines
  • Optimize content for Search Engine Optimisation (SEO) to improve organic search rankings and drive traffic
  • Work closely with the marketing/PR team to develop content marketing strategies/plans and editorial calendars to improve visibility and brand profile
  • Stay updated on industry trends and market developments to identify new content opportunities
  • Collaborate with designers and agencies to create visually appealing and shareable content
  • Continuously refine and improve content creation processes and standards.
  • Edit and proofread content for grammar, style, and accuracy

Qualifications and Work Experience:

  • Minimum 5 - 6 years’ experience as a content creator, preferably in the financial services industry

Competencies:

  • Exceptional writing and editing skills with an ability to simplify complex topics
  • Experience with leading English-language papers, global advertising agencies, PR firms is a plus
  • Creative thinker with excellent problem-solving skills
  • Ability to work collaboratively in a fast-paced, cross-functional team environment
  • Proficiency in SEO and content optimization techniques is a plus
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